THE IMPORTANCE OF SEARCHING FOR A BRAND IN INPI

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Searching for brands in the INPI - National Institute of Industrial Property is a fundamental requirement for entrepreneurs venturing into new market opportunities.

The INPI is responsible for regulating and protecting industrial property rights in Brazil, including trademarks, patents, industrial designs, and geographic indications.

The purpose of a trademark is to differentiate goods or services of one company from those of other firms, this can be in a form of name, sign or symbols.

Because of the potential for confusion and legal disputes, it is essential to search the INPI's database to ensure that the chosen brand is not already registered by another party.

The process of doing a brand search at the INPI can be a complex one, especially for those unfamiliar with it.

However, understanding these steps is crucial for the successful registration and protection of a brand.

The first step in performing a brand search is accessing the INPI's online database.

With the help of the search tool, the desired brand name can be entered to identify if there are any possible conflicts.

If a likeness or exact match is found, it may be necessary to rethink the brand website name to avoid legal trouble.

Even though this process might seem complex and time-consuming, keeping your brand safe is an invaluable part of your business.

A search at the INPI before registering your brand is a preventive measure that can save you from future legal disputes and brand devaluation.

To sum it up, it is crucial to search for a brand at the INPI for any entrepreneur in Brazil who wants to prevent possible copyright problems and protect their brand successfully.

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